Nigerian designers Mai Atafo and Ejiro Amos Tafiri will be showcasing their Heineken inspired collections at the Lagos Fashion and Design Week.
The 2016 edition of the Heineken Lagos Fashion and Design Week (HLFDW) just got even more interesting as it has been revealed that prominent Nigerian designers Mai Atafo and Ejiro Amos Tafiri will be showcasing their Heineken inspired collections at the Lagos Fashion and Design Week.
The Heineken Lagos and Fashion Design Week is a 4-day event that celebrates the fashion industry while also bringing buyers, media and fashion lovers together from October 26 - 29, 2016 at Federal Palace Hotel, Victoria Island, Lagos.
It gets more interesting!
Audience at the Heineken Lagos Fashion Week stand a chance to win a customized Mai Atafo or Ejiro Amos Tafiri piece by simply buying a six-pack Heineken beer at the Heineken Lagos Fashion and Design Week.
Check out photos from their fun shoot;
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Heineken continues to integrate its responsible consumption program into all activities. 'Enjoy Heineken® Responsibly (EHR),' our global brand-led approach to promote responsible consumption, first launched in 2004.
Whilst the Enjoy Heineken® responsibly is the flagship of our commitments, we are of course promoting responsible consumption throughout our brand portfolio. As an industry leader, we believe we should lead by example, playing an active role in promoting responsible and moderate consumption of alcohol.
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About Red Media Africa
Red Media Africa (http://ift.tt/1yCaEP8) is the PR & Empowerment Marketing division under the parent brand, RED. It focuses on using inspiration, empowerment and action to help brands and organisations connect with their audiences, enhance their bottom-lines and lead in their industries.
It has 6 major practice areas: Corporate Practice, Technology Practice, SME Practice, Governance Practice, Faith Practice and the International Practice - with work for brands across Nigeria, Ghana, Kenya and South Africa. RED owns the continent's largest portfolio of youth media brands.
Its Content Division holds brands across TV, radio, online and events including Y! Magazine,YNaija.com, Rubbin' Minds, #YTech100 and the The RED Summit. It also anchors a development firm, The Future Project, which projects include Africa's leading youth platform, The Future Awards Africa, HowCanIGetInvolved.com and Aiki.ng, which is run in conjunction with Microsoft.
This is a feature by Heineken
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