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Making The Most Of Facebook for Your Business

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Making The Most Of Facebook for Your Business


I personally believe it’s now stale hearing or reading of the benefits of Facebook to your business. We may all have different opinions on this. If you are reading this, there is great possibility you have read other articles of such, it’s all over the internet. Well, this article is not going to be just on the gains, but few tips on how to use Facebook effectively to aid your business.

FACEBOOK FACTS

There are;
835,525,280 Facebook Users, in the World.
48.3 Million Facebook Users, in Africa.
*5,288,960 Monthly Active Users (MAU) in Nigeria (Which ranks Nigeria 36st In the Facebook Statistics by country)
*As of 16/04/2013
With the above statistics, this is enough benefit, considering the numbers and looking at its monetary value to your business.

USING FACEBOOK

Every business or start up should have a marketing plan or promotional campaign, in doing this make sure to include your Facebook URL or link (ex. https://www.facebook.com/iDoPubNaija ) on whatever materials you have made or use for this purpose (Business Cards, Flyers, posters, press releases and posts on other internet sources). Most people tend to visit your Facebook Page before they actually visit your website because they want to see how active your business is, and if the potential customers/clients finds something interesting or wants to keep track of you and or your business they could “Like” the page; and increased page likes equals increased awareness!
In today’s world people tend to ignore messages from businesses, brands, products and services if they can’t seem to find them on Facebook, yeah I’m one of them.



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